The Platinum World cares about our customers and know that your privacy is important to you. This Privacy Policy (“Privacy Policy”) is our way of sharing how we collect your information, why we need it, and how we use it.

This Privacy Policy (“Policy”) describes how The Platinum World Trading LLP (“The Platinum World,” “we” or “us”) collects, uses, and discloses information related to our customers and prospective customers, visitors to The Platinum World online stores, and users of our websites and mobile applications, as well as associated services (collectively, the “Services”). Your use of our Sites is subject to the The Platinum World Terms of Use, which includes applicable terms governing limitations on liability and the resolution of disputes; this Policy is expressly incorporated by reference into the The Platinum World Terms of Use.

 

We accept and store any information that you submit on theplatinumworld.com or by any other means. For example, you may provide personal information when you place an order, enter a giveaway, request a publication, or contact us. This information may include name, address, phone numbers, email address, credit card and payment information, and other personal information.

We constantly review our own performance to ensure that we’re providing exceptional service and support. Some phone calls are recorded or monitored for training purposes.

We collect and analyze technical information about how customers interact with The Platinum World.in including, but not limited to, IP addresses, browser types, operating systems, pages viewed, links, dates and times, and other information.

Like many websites, we utilize a standard technology called “cookies” to differentiate you from other shoppers and to store and retrieve information about your interaction with the website, like the items in your shopping cart or wishlist for example.

We may collect, store, and use any information that you submit via email or any of the forms on our website. We may also collect information about email communications such as confirming that an email was opened or which links were clicked. Once you enter your email and buy products on our website you become the member of our website and can login into your account by entering OTP you receive on your email id or Mobile no.

Unless otherwise required by law, or if pertinent to a judicial or governmental investigation, or as voluntarily released by you, your personally identifiable information is not shared with other organizations or persons, other than to organizations or persons assisting us in collecting, assembling or processing this information.

 

The Platinum World typically uses the non-personal information we collect in order to better understand how you and other visitors use our website, for system administration, to confirm that you’ve opened the emails that we send you, and to customize your experience when using this website. For example, we use cookies to ensure that items added to your shopping cart during one visit are accessible to you on subsequent visits until you either place an order or delete the items from the shopping cart.

 

The Platinum World may share your personally identifiable information with trusted third party vendors for the sole purpose of facilitating your order. For example, we provide your name, shipping address, phone number, and order information to our shipping carrier. We also may provide your name, billing address, and credit card information to the credit card processor that facilitates the transaction. The Platinum World has strict guidelines requiring all third parties to keep any shared personally identifiable information confidential.

 

The legal bases for using your information as set out in this Privacy Policy are as follows:

Where use of your information is necessary to perform our obligations under a contract with you (for example, to comply with: the terms of service of our websites which you accept by browsing the websites/registering; and/or our contract to provide our Services to you); or

Where use of your information is necessary for our legitimate interests or the legitimate interests of others (for example, to provide security for our websites, products, software, applications, or The Platinum World online stores; operate our business and our Services; ensure safe environments for our staff and visitors; make and receive payments; comply with legal requirements and defend our legal rights; prevent fraud and to know the customer to whom we are providing Services).

Where we have your consent, in accordance with applicable legal requirements, to use your information for a particular purpose. Where we use your information to comply with applicable legal obligations (for example, keeping track of purchases for tax and auditing purposes).

 

We use cookies and similar technologies to provide, protect, and improve our products and services, such as by personalizing content, offering and measuring advertisements, understanding user behavior, and providing a safer experience.

You can remove or reject cookies using your browser or device settings, but in some cases doing so may affect your ability to use our products and services.

Cookies are small pieces of text used to store information on web browsers. Cookies are widely used to store and receive identifiers and other information on computers, phones, and other devices.These types of files do a number of different jobs such as remembering your preferences and chosen items, assisting you to improve your site experience as well as trying to ensure that the adverts or offers you see online are more relevant to you. These “cookies” can be divided into 4 types, each of which is outlined below.

Cookies used on our website are grouped into the following categories:

Essential – these are cookies that are required for the regular operation of our websites. For example, some cookies allow you to log-in to your account and add products to your basket and checkout securely, or carry out fraud detection and security checks (along with other similar things). These are essential for the website to work properly.

Functional-these cookies will enable you to move around the site and use its features such as accessing secure areas (e.g. content for registered users). These cookies also allow us to remember your user preferences, helping you to customize your experience on our site. The information gained through the use of functional cookies is anonymous and is not used for any other purpose.

Performance improvers- these cookies will help us understand how effective our content is, what interests our customers and to improve how our website works. This information is used for statistical purposes only and is not used to personally identify any user.

Advertising-these cookies enable us and our advertising partners to serve ads and manage our online advertising when you visit our site and sites upon which we advertise. These cookies record your visit to our website and the content you interact with, and may also be used to manage the number of times that you see an advertisement.

You may also encounter cookies on our websites that are placed by third parties. For example, when you buy our products online, our e-commerce vendor may use cookies and other technologies. We may also allow third parties to place cookies on our websites to track information about your online activities and/or across third-party sites or online services, including to send you targeted advertisements based on that information, which may include the remarketing of our products and services that you have viewed on our websites and on third-party websites.

This Cookie Statement does not apply to the cookies, applications, technologies or websites that are owned by and/or operated by third parties, or such third parties’ practices, even if they use or access our technology to store or collect information. To understand how third parties use cookies, please review their privacy policies.

You can change the settings on your browser to prevent cookies being stored on your computer or mobile device without your explicit consent. Your browser “help” section will normally provide details on how to manage the cookie settings. If you choose to reject cookies, as noted above, you may not be able to use certain features of our websites and services.

We merge data collected from our own websites and mobile apps. Examples of the data collected include: cookie IDs, device Advertising IDs (such as Facebook Google’s Advertising Identifiers); transaction and browsing history; your interaction with our online and mobile advertisements, including advertisements we serve within our emails and advertisements that we serve on behalf of third parties through, information about ads we serve, such as which ad was served, your interactions with the ads, and the URLs where the ads are served from marketing partners such as Google.

The Platinum World participates in interest-based advertising (IBA), also known as Online Behavioral Advertising. We use third-party advertising companies to display ads tailored to your individual interests based on how you browse and shop online, as well as to provide advertising-related services such as ad delivery, reporting, attribution, analytics, and market research.

We allow third-party companies to collect certain information when you visit our websites or use our mobile applications. This information is used to serve ads for Target products or services or for the products or services of other companies when you visit this website or other websites.  These companies use non-identifiable information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over, hardware/software information, cookie and session ID) and personally identifiable information (e.g., static IP address) during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you. These parties typically use a cookie, web beacon or other similar tracking technologies to collect this information. The Platinum World adheres to the Digital Advertising Alliance (DAA) self-regulatory principles for IBA.

In order to improve Guest online and mobile shopping experiences, help with fraud identification, and assist our Guest relations representatives in resolving issues Guests may experience in completing online purchases, we use tools to monitor certain user experience information; including login information, IP address, data regarding pages visited and ads clicked, specific actions taken on pages visited (e.g., information entered during checkout process), browser and device information.

The Platinum World engages with Guests on multiple social media platforms (e.g., Facebook, Twitter, and Pinterest). If you contact us on one of our social media platforms, request Guest service via social media, or otherwise direct us to communicate with you via social media, we may contact you via direct message or use other social media tools to interact with you. In these instances, your interactions with us are governed by this privacy policy as well as the privacy policy of the social media platform you use.

We may share information we collect within the The Platinum World Group of companies (e.g, The Platinum World manufacturing, distribution, and product development companies) to deliver products and services to you, ensure a consistent level of service across our products and Services, and enhance our products, services, and your customer experience.

We do not sell or loan your personal information to any third parties under any circumstances. We will share your personal customer information only with our agents, representatives, service providers, and contractors for limited purposes, including, but not limited to, fulfilling customer orders, offering certain products and services in connection with the Site, communicating to customers, providing customer service, storing, sharing and retrieving customers’ photo images in our Photo Center, enhancing and improving clients’ purchase experience, enabling access to our partners’ websites, providing a personalized purchase experience and preventing fraud and completing payment method processing.

Aside from the purposes described above, we will not share your personal information with any other third parties unless we have your express permission or there are special circumstances, such as when The Platinum World is required by the government, law enforcement body, obligee whose legitimate right has been injured, subpoena or other legal document to share such information, or if we believe it to be reasonably necessary to protect the safety of any person; to address fraud, security or technical issues; or to protect The Platinum World’s rights or property. We may also share aggregated demographic and statistical information with our partners. This is not linked to any personal information that can identify any individual person.

We will retain your personal information for as long as it is necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by tax, accounting or other applicable laws.

The Platinum World will make every effort to provide you with access to your personally identifiable information so that you may review, update or correct that information. To protect your privacy and security, we will also take reasonable steps to verify your identity before enabling you to view your data and/or make corrections. If you have submitted personally identifiable information to The Platinum World and would like it removed or modified, please contact us at info@theplatinumworld.com. We will use reasonable efforts to comply with your request.

If you don’t want The Platinum World to gather non-personal information about you and/or place cookies onto your desktop, you can generally change your cookie and other security settings on your web browser. For more information, please consult your web browser documentation. Please keep in mind that if you choose to prevent The Platinum World from placing cookies onto your desktop, though it may result in you not being able to enjoy the full functionality of this website.

If you have registered on this website, your personally identifiable information relating to you and your order history are available to you. However, each time you log into your account on this website, you will be required to provide the password that you created at the time you registered. After providing your password, you can edit or delete your information at any time through the “Account info” page.

We will also provide you the opportunity to opt-out at any time of certain or all contact from The Platinum World and we will do everything we can to honor such requests. This choice will generally be offered at the bottom of our on-line or off-line communications to you. If you have any difficulty exercising your choices, please contact us at info@theplatinumworld.com, or you may contact us via our Facebook Page.

The Platinum World is not responsible for the content or practices employed by other websites that are linked to or from theplatinumworld.com. When you use a link to go from theplatinumworld.com to another website, our privacy policy is no longer in effect.

The Platinum World takes technical and organizational security measures to protect your information against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access. However, no method of transmission over the internet, and no means of electronic or physical storage, is absolutely secure. As such, you acknowledge and accept that we cannot guarantee the security of your information transmitted to, through, or on our Services or via the Internet and that any such transmission is at your own risk.

Where we have your consent, in accordance with applicable legal requirements, to use your information for a particular purpose. Where we use your information to comply with applicable legal obligations (for example, keeping track of purchases for tax and auditing purposes).

We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the Website and update the notice’s effective date. Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.

If you would like to exercise one of your rights as set out above, or if you have a question or a complaint about this policy, the way your personal information is processed, please contact us via e-mail: info@theplatinumworld.com